How much does it cost to have a social media manager?

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We know it very well that social networking websites are quite popular these days. More than 3 billion users of Facebook represent promotion opportunities for individuals and businesses. 

There are a large number of social networking websites that have billions of active users that also make a purchase decision on their preferred social media platform. 

People often ask about social media promotion rates and the cost of hiring a social media manager. There can be different rates in different areas of the world. Cost also depends on your requirements.  

This article explains how much social media manager costs. If you want to know how much social media manager costs, this topic is for you. So, continue reading if you are interested. 

Why social media matter? 

Billions use social media websites such as Facebook, Twitter, LinkedIn, Pinterest, YouTube, and Reddit daily, weekly, or at least once a month. 

Similarly, social networking apps such as TikTok, WhatApp, Instagram, QQ, WeChat, Viber, and Snapchat have also become popular in recent years. 

With billions using their resources, social media apps and websites have to get profits out of their operations. That is why they allow us to promote our businesses. 

Promoting products and services on social media is not an uphill task. 

What is social media management? 

The word social media management simply means managing social media accounts. The term involves performing a number of activities on a regular basis. 

It all comes down to the scope of work. Mean to say, what activities are included in the social media management account. In general, the following activities are included: 

  • Chatting with users with questions
  • Running paid advertising campaigns 
  • Answering the questions in comments
  • Posting updates about product or service
  • Watching out compliance with standards 

Social media management cost

There are no standard rates in the social media management world. The cost of managing social media account or accounts varies from case to case. Plus, rates vary from country to country. 

Small, medium and large businesses have different promotional requirements and they set a social media budget according to their needs. The following elements define the worth of a social media expert: 

  • Education and Certification
  • Industry Experience
  • Remote or on Location
  • Special Skills

Cost to have a social media manager

People often ask; “how much does it cost to have a social media manager?” and there is no fixed answer to this question. The rates for social media promotion vary from case to case. 

One important element to discuss here is that different social media marketing agencies and social media professionals use a different method to charge from customers. Three main methods are: 

  • Management Fee
  • Advertising Dollars
  • Campaign Setup Fee
  • Other Pricing Methods

So how much will it cost you to have a social media manager? In this portion, we are going to answer this question. Here is how much you will have to pay if you want to hire a social media manager: 

  • Ad hoc Social media manager: $1,000 to $5,000 per month
  • Full-time social media manager: $2,000 to $4,000 per month
  • Part-time social media manager: $5,00 to $1,500 per month
  • Social media agency for a campaign: $1,000 to $4,000 per month

A social media manager is an experienced and accomplished individual who has worked on social media assignments with a high success rate. Hiring such kind of person comes with a high cost.

Social media management: the bottom line

You have read the importance of social media management and how high can be the cost of social media management. Social media can be quite helpful. In the end, we can say that social media promotion can be beneficial for individuals and businesses. 

You have read above how high the cost of hiring a social media manager can be. Now you know how much it costs to have a social media manager. If you want to hire a person to run your social media campaigns, you should check the rates in your area. 

If you want to hire a social media manager or social media expert, you should check rates in your city. Please note that social media services do not cost a lot these days. You can read more articles if you want to learn more about this important topic. 


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